What motivates Sue is the excitement of shaping an organisation that excels at every level. Her philosophy is to educate people, give them a feeling of safety and a memorable experience. Land4Sale has developed into a very successful family business; a business based on a culture of trust, loyalty, caring, hard work, commitment, and fun. Looking back on her working career, Sue now understands all of her knowledge, experience and skills come from being a telephonist for British Telecom, where the culture was strict and target based; Marks and Spencer, a retail company whose philosophy is the customer is always right; Town and Country Bank, qualifying people for mortgages and understanding finance; and then becoming a building representative and really learning how to sell.During her period in the building industry, Sue won numerous sales awards including Top Sales Person of the Year.